About Us - Business Broker

“Anna and I have a single mission: to be the most successful,
trusted and forward-thinking Business Broker team in New Zealand.”

William Scarlett

William is a successful broker with a background of 35 years of experience building, operating, and transforming mid-sized businesses. Most notably, as founder and MD of Wishbone, William created a nationally recognized brand with a turnover of $19 million at its peak, employing over 200 staff. His entrepreneurial journey has included buying, selling, and merging his own ventures, giving him unparalleled insight into the challenges and opportunities business owners face.

His approach to brokering is grounded in integrity, tenacity, and strategic thinking. With a proven track record in negotiation and value add problem-solving, William knows well how to market effectively, create competitive tension, secure multiple credible offers, and achieve a sale.

William understands the sacrifices and dedication it takes to grow a successful business. He is committed to helping you achieve the outcome your hard work certainly deserves. If you are considering selling, or ready to go, trust William to guide you with experience, resourcefulness, and a results-driven mindset.

Business Broker Licensed under the REAA 2008, MREINZ.

Anna Davison

Anna brings extensive experience, and a multifaceted skill set to the Barker Business Wellington team, shaped by a career spanning healthcare, project management, research, and self-employment.

From her early days as an A&E nurse to managing a national cross-government natural hazard programme, Anna has cultivated expertise in navigating complex negotiations with poise and a deep understanding of both the human and commercial dimensions of each interaction.

With a curious mind and a knack for investigative work (research), Anna excels at identifying potential buyers and uncovering opportunities that others might overlook. Her strong foundation in project management ensures a methodical and seamless approach to every transaction, while her practical mindset and meticulous attention to detail align seamlessly with William’s strategic outlook.

Business Broker Licensed under the REAA 2008, MREINZ.

William Scarlett and Anna Davison

Your Business Broker team of choice

William and Anna

As the Barker Business Sales Team for Wellington and the Lower North Island, we combine entrepreneurial acumen, strategic foresight, and meticulous execution, to deliver exceptional results.

Together, we offer a service that goes far beyond simply listing businesses on Trade Me. From conducting rigorous buyer research to crafting compelling sales packages and executing tailored marketing campaigns – both domestically and internationally – we leverage Barker’s extensive buyer database and actively seek out potential buyers to create competitive tension and unlock maximum value.

Selective in the businesses we represent, we devote time, energy, and creativity to achieving the best outcomes for every client. With integrity, tenacity, and a results-focused approach, we are your trusted partners in navigating the business sale journey.

“Thank you, William and Anna, for all your hard work getting the sale of our business and building sold. Your communication and handling during this process was above and beyond. Would highly recommend you both.”

"William has been on both sides of the deal, so knows what each side is going through. He was easy to deal with and worked tirelessly (in challenging circumstances) to broker a deal that worked for everyone."

“I have worked with Anna and William across both selling and purchasing in the ECE sector and have a strong sense of trust in their market expertise. End to end Anna and William demonstrated their strategic approach ensuring that no detail was left unexplored, and I was extremely satisfied with all aspects.”

"William put together a very clever win-win deal, I appreciated his honest approach, he really understands business and was great to deal with. Would definitely recommend him."

"I have worked closely with William over the past seven years on various business deals. He is smart, dynamic, detail-oriented, and consistently adds value by thinking outside the box. He is absolutely unflappable."

“Nicky and myself cannot thank both of you enough for how amazing and supportive you have both been through this difficult process. We would truly recommend you two to ANYONE selling or buying a business! You guys have truly helped settle our nerves with your great advice and knowledge."

Call us today to talk about what we can do for you.

Obtain a 100% confidential and free market appraisal.

Make a fully informed decision.

William Scarlett

Anna Davison

William and Anna

Business Brokers